Definition & Documentation of Customer Service Processes for a Fashion Company

Our customer is a manufacturer of luxury fashion and clothing. Due to its flexibility, scalability and high usability, the company decided to use ConSol CM in various divisions. In Customer Care & Retail Care, ConSol CM is used to process complaints and feedback on goods (clothing) in direct contact with end customers or the retail stores. An interface to DHL and UPS is used to generate return labels. The solution previously used in the EMEA region is now being extended to the US market.

In Facility Management, ConSol CM receives messages from stores via the portal on the subject of damage or general issues related to building management and forwards them to a service provider. ConSol CM is also used internally as a room and catering booking system. Tickets for room bookings, seating arrangements and media equipment as well as catering are created via the portal and processed in various workflows.

ConSol CM Fields of Application

Complaint Management

Customer Service

Returns Management

Facility Management

Booking Processes for Rooms and Catering

Customer

Premium-Modeunternehmen

Sector

Fashion, Trade

Solution

ConSol CM

Wrap up

ConSol CM is used here as software for customer service, customer care and for handling internal business processes.

Benefit

Support of the stores across all communication channels
Independent processing of enquiries at 1st and 2nd level
Classification and processing of complaints

Website

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Name	Purpose	Lifetime	Type	Provider
CookieConsent	Saves your consent to using cookies.	1 year	HTML	Website
fe_typo_user	Assigns your browser to a session on the server.	session	HTTP	Website
_pk_id	Used to store a few details about the user such as the unique visitor ID.	13 months	HTML	Matomo
_pk_ref	Used to store the attribution information, the referrer initially used to visit the website.	6 months	HTML	Matomo
_pk_ses	Short lived cookie used to temporarily store data for the visit.	30 minutes	HTML	Matomo
_pk_cvar	Short lived cookie used to temporarily store data for the visit.	30 minutes	HTML	Matomo
_pk_hsr	Short lived cookie used to temporarily store data for the visit.	30 minutes	HTML	Matomo

Name	Purpose	Lifetime	Type	Provider
_gcl_au	Used by Google AdSense to experiment with advertisement efficiency.	3 months	HTML	Google
AMP_TOKEN	Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, request in progress or an error retrieving a Client ID from AMP Client ID service.	1 year	HTML	Google
_dc_gtm_--property-id--	Used by DoubleClick (Google Tag Manager) to help identify the visitors by either age, gender or interests.	2 years	HTML	Google
_ga	Used to distinguish users.	2 years	HTML	Google
_gat	Used to throttle request rate.	1 day	HTML	Google
_gid	Used to distinguish users.	1 day	HTML	Google
_ga_--container-id--	Persists session state.	2 years	HTML	Google
_gac_--property-id--	Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out.	3 months	HTML	Google